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Rental courses offered for estate agents

With many real estate agencies adding rentals to the services they offer, it is important for letting agents to be completely au fait with the Rental Housing Act and the legal interpretation of it, as well as the practical day to day aspects of rental management.

Posted at 08:10AM Apr 01, 2014 by Editor in Marketing  | 

Gauteng estate agents more optimistic than others

Gauteng estate agents are more optimistic than those in the rest of the country, according to the latest FNB Gauteng Estate Agent Survey released on Thursday.

Posted at 08:15AM Apr 13, 2012 by Editor in Marketing  | 

Your property can never be too exposed

Even Yahoo! Real Estate - which attracts 7,63m unique visitors a month and is arguably the world's top real estate portal - only has a 6,51% share of the US home search market.

Posted at 11:19AM Sep 02, 2011 by Editor in Marketing  |  Comments[1]

Estate agents say bank lending criteria hampers market

Estate agents have painted a rosier picture for the residential property market in 2011, but warned that prices were being held down by bank's strict lending requirements.

Posted at 09:46AM Jan 06, 2011 by Editor in Marketing  |  Comments[11]

Online estate agents 'need to clean up their act'

The internet, says Lanice Steward, Managing Director of the Cape Peninsula estate agency, Anne Porter Knight Frank, has become a powerful marketing tool for the residential property sector - but, she warns, it is being abused and real estate people need to clean up their act here and put a stop to certain far from honest practices.

Posted at 09:28AM Sep 22, 2010 by Editor in Marketing  | 

Watch by-laws on for sale signs

There is some confusion over whether municipal approval should be sought before placing "to let" or "for sale" signs to attract public attention - and how many of these may be put at one property.

Posted at 10:28AM Sep 28, 2009 by Editor in Marketing  | 

Tackling Renovation in a Down Market

You have been transferred and need to sell your current house – what to do?

Well, says Berry Everitt, CEO of the Chas Everitt International property group, presenting your house at its best in any market it is still sound advice.

Posted at 01:42PM Jun 05, 2009 by Editor in Marketing  | 

Agents Reveal Sales Tricks

Residential property owners who need to sell their homes have to go the extra mile in a bear market, which means sprucing up for showdays.

Tony Hickman, KZN chairman of Seeff said showhouses worked better than viewings by appointment, "provided the price is right and the property is well presented.

"Sellers need to create kerb appeal to encourage buyers to view inside their homes. Pay attention to verges, exterior walls and remove old appliances and tools stacked outside the garage."

Keith Wakefield, CEO of Wakefields Estate Agents,

Posted at 08:01AM Jun 01, 2009 by Editor in Marketing  | 

'Single search' breakthrough

Visitors to the IOLProperty website can now search classified and print advertisements for the home of their dreams at the same time as they search online listings.

After almost four months of research and development, IOLProperty has launched the groundbreaking "single search" facility, which uses character recognition software to integrate print property adverts with the site's huge database of web listings.

"Our new print publication database contains more than 1 600 print pages from 10 weekly publications," says IOLProperty GM Grant Leigh. "This gives us 5 000 new listings a week to add to our massive database of online listings, which has more than 270 000 entries on any given day.

"This guarantees instant access t

Posted at 09:51AM May 18, 2009 by Editor in Marketing  | 

Technology boosts property sales

Posted at 10:55AM May 11, 2009 by Editor in Marketing  |